spotlights
Kei’Shaun Redmond-Britton
From Basement Dreams to Bold Fashion: How Kei’Shaun Redmond-Britton Built a Brand with Purpose
Some of the greatest ventures begin with a dream—scribbled notes, rough sketches, and a vision that refuses to fade. For Kei’Shaun Redmond-Britton, that dream took root in her basement during the height of the pandemic. “What started during COVID project has grown into a bold fashion brand offering apparel and bags that empower our customers to feel confident, and look fashionable as they navigate life with positivity,” Redmond-Britton shared.
Today, Duffle Bag Apparel has a storefront in Raytown and is expanding its reach, with new contracts bringing the brand closer to shelves in major retail stores. But the journey hasn’t always been smooth.
“When we launched Duffle Bag Apparel, one of our biggest challenges was starting with limited capital,” Redmond-Britton recalled. “We had the vision but lacked the funding and resources to bring it to life. We operated out of our basement, learning everything from branding to shipping logistics. And we had to help people understand that our brand wasn’t just about fashion—it was about purpose.”
Despite the early hurdles, Redmond-Britton and her team pushed forward by remaining consistent, telling their story, and staying deeply connected to their community.
“We kept showing up—one product, one customer, and one moment at a time. Faith, family, and sheer determination helped us grow Duffle Bag into what it is today.”
A turning point came with support from the Prospect Business Association (PBA).
“PBA has truly been a blessing. They connected us with resources we didn’t even realize we needed,” she said. “From financial opportunities to monthly accountability mentoring, the guidance has been invaluable. Being featured in business tours also boosted our visibility. Their support has made us feel seen, valued, and motivated to keep building—not just a brand, but a legacy.”
Advice for Aspiring Entrepreneurs
When asked what advice she would give to those looking to start their own business, Redmond-Britton didn’t hesitate:
“Keep your faith. Start with purpose. Stay consistent. And don’t be afraid to pivot. Entrepreneurship isn’t just about profit—it’s about impact, legacy, and showing up, especially when it’s hard. Stay rooted in your ‘why,’ remain teachable, and surround yourself with people who believe in your vision.”
Looking Ahead
In the next five to ten years, Redmond-Britton envisions Duffle Bag Apparel becoming a nationally recognized lifestyle brand—sold in major retailers, spotlighted in fashion and business media, featured on the runways of New York Fashion Week, and worn by celebrities.
She also sees the brand expanding its store, growing its team, and partnering with schools and organizations to advance its mission of empowerment through fashion.
“We want to launch more collections, grow our Duffle Bag Family with the ‘I AM THE BAG’ movement, and create platforms for other creatives and entrepreneurs to shine,” she said.
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James Thomas
BLENDING BUSINESS AND FLAVOR
How Brain Freeze Daiquiri Got Its Start
When the world came to a standstill during the early days of the COVID-19 pandemic, James Thomas began thinking about ways to bring people together—even while they were apart. For him, the spark of inspiration came from an unexpected place: his love of daiquiri bars.
"I started thinking about a business concept shortly after COVID started," said Thomas, owner of Brain Freeze Daiquiri. "The world was shutting down and I was looking for ways to bring people together during a period of isolation and grief."
As part of an accountability group focused on entrepreneurial ideas, Thomas revisited one of his happiest pastimes: visiting daiquiri bars across the country. “The excitement and fun I had in those shops was something I wanted to replicate here in Kansas City,” he said. That passion became the foundation for what would eventually become Brain Freeze Daiquiri—a mobile daiquiri business bringing flavor and fun to the KC metro area including both Kansas and Missouri.
Learning on the Go
Launching the business wasn’t without its roadblocks. Entering the liquor industry—particularly as a mobile business—brought a unique set of challenges.
"I had a lot of hurdles and continue to have challenges with the business,” Thomas explained. “Each city and county have their own rules and regulations and taxation, so being on top of those for each mobile event is a jaunt in itself.”
Initially, Thomas dreamed of launching a full-fledged storefront with all the bells and whistles. But reality—and a bit of divine timing—guided him down a more gradual path. “I thought I wanted a store front, but that was not what God had planned for me yet. By starting small, I’ve learned so much about my business and customer needs that now I know how to move forward.”
The Power of Support
A key turning point came when Thomas connected with the Prospect Business Association (PBA).
“PBA supported me with a key to essentially start my business,” Thomas shared. “I had an issue with trying to figure out my licensing. I came in for a consultation with my mentor, told her my issue, she made a couple phone calls, and boom—I was in business!”
Over the past three years, PBA has continued to back Brain Freeze, connecting Thomas with resources, people, and even funding. “Last year they surprised me with a $5,000 grant that I used to remodel my website, renew my liquor license, and cover other essentials that helped me grow.”
Dreaming Bigger
With a firm foundation and a clearer understanding of his market, Thomas is already looking toward the future. His long-term goal? Expand Brain Freeze Daiquiri into a national brand.
“My dream is to start expanding the brand and vision all across the country,” he said. “Next year, I want to begin franchising into new markets that may not have a concept like mine.”
Closer to home, he also has his eye on something that would make his brand a regional first. “I want to open the region’s first actual drive-thru daiquiri bar, like the ones they have in the South—but with my own special twist.”
Never tried Brain Freeze?
Some of the staff favorites include White Peach with Crown, Prickly Pear with Tequila, and Strawberry Mango with Tequila. Whether you’re new to daiquiris or a seasoned fan, there’s a frozen blend with your name on it.
Where to find Brain Freeze?
Since Brain Freeze is mobile, the key is to follow them on social or their website: https://brainfreezedaq.com.
Instagram: brainfreeze_daiquiri
TikTok brainfreezedaiquirishop